Thursday, 19 February 2009
...and all through Baden Powell House, it's frantically busy -"go team Vauxhall Fashion Scout"!
The catwalks are up, the models are cast. The collections are ready for the fashion industry's delectation. Carpets are being layed, banners hung - and the media centre looks, frankly, unbelievable. More on that story tomorrow!
Showing tomorrow (Friday 20th) we have Julia Smith at 1.30pm, Alexandra Groover at 5pm, Kling by Kling at 5.45pm, and our exciting group show - the Ones to Watch comprising Might-T, Lu Flux, Alice Palmer and Studio_805 at 6.30pm. All that's left is to decide what on earth to wear...
Image: courtesy of Simon Armstrong. Check out Vauxhall Fashion Scout Director Martyn Roberts - not too fashion to get involved with the heavy lifting!
Monday saw Vauxhall Fashion Scout's group model casting day - the only one of its kind in London. It's the only place where London Fashion Week designers (16 in total, including some not showing at Vauxhall Fashion Scout) can see a wide range of girls hailing from every continent of the globe, all in the same vast room. It's equally beneficial for the models too, they save time and money by dropping by to see all the designers in one central London location in less an hour. Why doesn't everyone do this?!
The fashion industry gets bad press for the pressure on girls to be too thin - but we saw with our own eyes models happily tucking into the food, refreshments and Vitamin Water provided for them. Eating disorder charity b-eat kindly manned the cloakroom (these girls really can carry an awful lot of *stuff* around with them!) and were on hand to give some friendly advice to those who asked.
So what were the designers looking for this season? Well, you'll have to wait and see the shows! What I can tell you is long hair is definitely back in. Oh how I wish I hadn't gone for an Agyness crop last season... Hannah Kane
Image: courtesy of Simon Armstrong