Vogue, Cubed: The second mentoring Salon

Tuesday 9th June saw the second in the popular new series of Vauxhall Fashion Scout mentoring Salons - and this time we turned our attention to the topic of Public Relations.

Jessica Bumpus, Fashion Features Editor for Vogue.com UK and Katie Curran, Senior Account Director for Cube PR were able to present the subject from both the point of view of the journalists and of the PR.

Designers learnt what PR means, what makes a newsworthy story, how to approach the press, what can be done relatively simply in-house, and what to expect from a public relations agency should you decide to sign with one.

Thanks to everyone for braving the tube strikes - we were fully booked again! Bob Crow and his cronies are no match for our great speakers and the promise of a free tipple or two...   HK

Chris Kelly from Theatre de la Mode and Fashion Scout's Anna strike a pose.

Main image: left to right.

Jessica Bumpus (Fashion Features Editor Vogue.com), Katie Curran (Senior Account Director Cube PR), Martyn Roberts (Director Vauxhall Fashion Scout).  

Images courtesy Eddie Blagbrough.

Scouting for talent - designer applications are open for Sept 2009

Portfolios at the ready: Vauxhall Fashion Scout are on the look out for young, creative designers...

Applicants are judged by a selection panel of industry experts on their creativity, quality, and business development.

All designers who are invited to show with Vauxhall Fashion Scout have the costs of their shows subsidized by sponsorship programmes with Vauxhall Motors, Sony Viao, Toni&Guy, AOFM & Benefit. This programme enables Vauxhall Fashion Scout to have the highest standards of equipment and production in a great location, all at an affordable price for designers.

Top hair and make-up brands and teams are also provided free as part of the show package, along with personalized advice, a year-long mentoring programme, professional front of house and backstage teams, show DVD, VIP goody bags and much more...

Designers are also able to apply for the high profile Merit Award or to be part of the Ones To Watch show. The winner of the Merit Award will be lucky enough to have their entire show paid for!

If you think you have what it takes contact info@vauxhallfashionscout.com for an application form. Good luck!

Home Improvements

Vauxhall Fashion Scout has moved house! From September we will be at the Freemason's Hall in Covent Garden - super close to the BFC's new home at Somerset House. We timed it - it's less than ten minutes walk away. In heels.

Freemason's Hall is a stunning Grade II listed building built in 1927 - 33 with a gorgeous Art Deco interior, a huge catwalk space and a brand new Presentation Room where designers can show films and installations. 

Have a look at our new place!

HK